BE Blogs: A Voice for Responsible Business

As part of our sustainability pledge to discuss best practices openly and honestly, we share insights that allow others to effect change in their community. While companies have responsibility to drive change internally, we believe they also can add to their insights and impact by sharing their experience with others.

Come by often to read the latest news, subscribe to our blog via email or RSS reader. Even better, join the conversation and share your ideas on how business can be a force for good in your community and environment.

Why Should I Care About CSR? (Because Gen-Y Employees Do)

Mar 2, 2011   //   by Bradley Short   //   Blog, Company Culture, Investors & Stakeholders, Leadership, Operations Management  //  2 Comments

Do you want to see Gen-Yers do amazing things for your company?  Embrace a culture of corporate social responsibility and we’ll take your business to new heights.

Our previous two blogs have been about how The Three Cs (Community, Credibility, and CSR) are your keys to effectively recruiting top Generation-Y talent. You’ve seen how Gen-Yers like me want Community in the workplace and require our employers to be Credible.  In this third and final segment, you’ll learn how Corporate Social Responsibility (CSR) gets Gen-Y excited and motivates us to give our very best efforts for you.


Don’t Recreate the CSR Wheel – Learn from Others’ Mistakes

Oct 28, 2010   //   by Colin Manuel   //   Blog, Leadership, Training & Education  //  No Comments

Learn from others' CSR mistakesWhy recreate the CSR wheel when the path has already been charted by others? As a follow-up to our post, Does Your Company Really Need a Corporate Social Responsibility Program?, here are three ways you can learn from others to launch your sustainability initiative early and effectively.

3 Steps to a Strategy that Works for You:

Step1: Read Relevant CSR Reports

It wasn’t very long ago that launching CSR initiatives meant that you had to blaze fresh trails with unknown risks and benefits. Today, we have the benefit of hindsight, as hundreds of people have made thousands of mistakes experimenting with CSR initiatives in every industry imaginable.  Take a minute to read other companies’ CSR reports at the Global Reporting Initiative and you’ll be able to better define your own CSR goals and generate ideas from other programs that worked. Read more >>

Crowdsourcing Sustainability: Big Ideas for Small Companies

Jul 6, 2010   //   by Colin Manuel   //   Leadership  //  No Comments

Small companies can level the innovation playing field with crowdsourcing.Ever meet someone who’s better at finding problems than solutions? It’s easy to spot the weaknesses in your sustainability strategy. But it’s far more difficult to find the time and talent to solve these issues in a small or medium-sized company.

Thankfully, the rise of crowdsourcing websites dramatically expands your ability to find ideas for solutions that are friendly to both your business and the earth.



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