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Sustainability: Shifting the Conversation from Saving the Whales for Tomorrow to Creating Value Today.

Feb 3, 2011   //   by Bradley Short   //   Blog, Company Culture, Marketing & Communication, Terminology  //  No Comments

Do you get blank stares or encounter resistance when you talk about sustainability in your workplace?  You know that sustainability is good business, and has shown to create both corporate and social value, but it can still be hard to explain to your coworkers. How do you go about bridging any knowledge gap and explaining it in easy to understand business terms?


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