BE Blogs: A Voice for Responsible Business

As part of our sustainability pledge to discuss best practices openly and honestly, we share insights that allow others to effect change in their community. While companies have responsibility to drive change internally, we believe they also can add to their insights and impact by sharing their experience with others.

Come by often to read the latest news, subscribe to our blog via email or RSS reader. Even better, join the conversation and share your ideas on how business can be a force for good in your community and environment.

SXSW Panel Provokes the Uninspired Part 1: What is Your Vision?

Mar 21, 2012   //   by Lacey Miller   //   Blog  //  No Comments

One of the most impactful SXSWi panels I attended was the Creative Energy: Renewing the Fight for Renewables session where Tara DePort of the Human Impacts Institute  presented a series of questions:

  • What’s your vision?
  • What’s your ask?
  • What are you going to give?

Now, the wheels are turning…

Sustainability captures the passion for change; change that will better our environment, our communities and our economies. As I defined sustainability in my last post, I realize that I need to think about my vision. I need to have a purpose behind my ambition and a mission that I can work toward.

Joel Barker takes the stance that “vision without action is a dream; action without vision is simply passing the time; action with vision is making a positive difference.” He wasn’t specifically discussing sustainability but his statement is thought-provoking and very effective in discussing green initiatives.

Growing movements like Purpose and the Canary Project’s Green Patriot Posters are making it easier to ‘take action’, whether through volunteering, through donation, education, and even the arts. As people get more passionate about sustainability, they are looking for an organization with which to take action. But I feel that has been the easy part; there are numerous groups building a network of sustainability professionals and enthusiast. And, as that is the beginning, we also need to foster people’s desire to find their vision.

Helen Keller famously said, “It is a terrible thing to see and have no vision.” If that doesn’t push you to figure out and realize your vision, then read it again.

My vision: I want to be a catalyst for a sustainable society; I want to work with corporations to change the way we operate big business; and I want to succeed in showing the positive economic impacts of sustainability.

What is your vision? Post your responses to our blog or use the hashtag #GreenVision; let’s get people motivated to brainstorm and define theirs!

SXSW and the Rise of Cleanweb

Mar 11, 2012   //   by Bradley Short   //   Social Entrepreneurship, Technology, The Environment  //  No Comments

SXSW Interactive 2012 is off to a great start. Over the last few days, I’ve seen many fantastic panels and talked with interesting folks who are doing some really cool things in sustainability.


BusinessEarth: Taking on SXSW 2012

Mar 8, 2012   //   by Lacey Miller   //   Social Entrepreneurship, Technology  //  No Comments

As we all prepare for an action-packed SXSW, BusinessEarth is prepping for another year of innovative thought at Interactive 2012.  If you’re going to be at SXSW, come find us!  If not, we’ll be reporting from the conference, so you can keep up with the action from wherever you are.


Bradley Short is a SXSW veteran, and represented BE last year. Very aware of the scene, Bradley knows
how to grab people’s attention and get things done at this sometimes chaotic event. He will be blogging
about ideas and developments in responsible business. Also, he’ll be looking for insights into what is working for other startups and what we need to work on as a new company.

Lacey Miller is new this year but just to SXSW; she’s been with BusinessEarth for over a year now and is
ready to take on the SX scene. As a rockstar networker, Lacey is looking to meet some impactful people
interested in sustainability. She also has a very strong network in Austin and will be posting news on
events and things to see while you are in Austin…and as an avid food lover, she’ll probably be tweeting
about Austin’s food truck scene (get BBQ at Franklin; it will change your life)!

BusinessEarth is building a knowledgeable community of industry professionals who see significant
monetary and societal value in social and environmental sustainability.

Check out the BusinessEarth blog, follow us on Twitter, and let us know what interests you at SXSW!


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