BE Blogs: A Voice for Responsible Business
SXSWeco 2012
BusinessEarth has had an exciting week at the SXSWeco Conference here in our home city of Austin, Texas. Thousands of individuals from businesses, NGOs, governments, and more have interacted and discussed some of the biggest problems and opportunities that lie in sustainability.
There is far too much to cover in one post, but over the next few weeks and beyond, we’ll share all sorts of ideas and insights that we’ve come across at the conference. So keep a look out for some really interesting stuff!
These are some of the main standout topics we look forward to sharing with you this month:
- How to drive corporate sustainability intrapreneurship using internal incubators, etc.;
- What it takes to get consumers and employees to make sustainable behavioral changes;
- New tools that will allow companies and individuals to better manage their energy use;
- Social media strategies for sustainable business;
- How sustainable architecture and design can take cues from nature;
- How to use “big data” to drive energy efficiency;
- Why sustainability is still poised to be the most profitable business opportunity of our time;
- And much more.
Follow us on Twitter and subscribe to our RSS feed to stay up on these topics and others, as we share more of what we learned at SXSWeco 2012.
How Corporate Responsibility Helps Your Company Hire Better
We’ve talked about how CSR helps companies before on the BE blog, especially with regard to Gen-Y employees. Responsible companies are much better at recruiting, engaging, and retaining employees than ones without a sustainable focus.
I got to interview Aman Singh of In Good Company about this very idea for HireBetter’s blog. (HireBetter is one of BusinessEarth’s portfolio companies.) In our interview, she laid out how good corporate citizenship helps firms recruit and engage top talent more than ever.