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Browsing articles from "June, 2012"

How to Become a Sustainable Company

Jun 25, 2012   //   by Bradley Short   //   Blog, Company Culture  //  No Comments

A few weeks ago, this article came out, and I figured it was worth another share.  It’s a nice corporate sustainability primer, and it also shows some really interesting insights, such as:

  • “High sustainability” companies outperformed their competitors by 4.8% when looking at long-term stock returns.
  • “Leaders at 72% of the sustainable companies are willing to take measured risks in pursuit of sustainability, in contrast to 40% at traditional companies.”
  • Companies need both sustainable leadership AND culture to be successful.

Read the full article on the MIT Sloan Management Review.


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