BE Blogs: A Voice for Responsible Business

As part of our sustainability pledge to discuss best practices openly and honestly, we share insights that allow others to effect change in their community. While companies have responsibility to drive change internally, we believe they also can add to their insights and impact by sharing their experience with others.

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Browsing articles from "March, 2011"

Don’t Put Your Money Where Your Mouth Is, Put Your Back: Supercharged Philanthropy

Mar 11, 2011   //   by Bradley Short   //   Blog, Company Culture, Marketing & Communication, Uncategorized  //  No Comments

“It’s good to hear that you donated some money to a cause, but I can do that myself!  Show me what you can really do!”

I’ve heard a number of fellow SXSW attendees today commenting about the limited effectiveness of many philanthropic campaigns.  A recurring theme was something along the lines of “giving money to charities and then telling customers about it is good, but is there a better way?”


South by Southwest: Launchpad for Sustainability?

Mar 11, 2011   //   by Colin Manuel   //   Blog, Marketing & Communication, Social Entrepreneurship  //  No Comments

Every year, the world turns to South by Southwest Interactive (SXSW) to catch a glimpse of the future. Could sustainability be this year’s surprise breakout?

What is SXSW?

SXSW Interactive takes place March 11-15, 2011 in Austin, Texas.  The five days include hundreds of keynote presentations, panel sessions, book readings, meetups, workshops and networking events with some of the biggest names in technology. Read more >>

Carbon Nation: Is Our Inconvenient Truth a Convenient Opportunity?

Mar 9, 2011   //   by Bradley Short   //   Blog, Energy, The Environment  //  No Comments

Last week I got a chance to see Carbon Nation, a new documentary that calls itself “a climate change solutions movie that doesn’t even care if you believe in climate change.”  If you haven’t seen it yet, you should find or arrange a screening (and take a friend!).



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