BE Blogs: A Voice for Responsible Business

As part of our sustainability pledge to discuss best practices openly and honestly, we share insights that allow others to effect change in their community. While companies have responsibility to drive change internally, we believe they also can add to their insights and impact by sharing their experience with others.

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Browsing articles from "October, 2010"

Don’t Recreate the CSR Wheel – Learn from Others’ Mistakes

Oct 28, 2010   //   by Colin Manuel   //   Blog, Leadership, Training & Education  //  No Comments

Learn from others' CSR mistakesWhy recreate the CSR wheel when the path has already been charted by others? As a follow-up to our post, Does Your Company Really Need a Corporate Social Responsibility Program?, here are three ways you can learn from others to launch your sustainability initiative early and effectively.

3 Steps to a Strategy that Works for You:

Step1: Read Relevant CSR Reports

It wasn’t very long ago that launching CSR initiatives meant that you had to blaze fresh trails with unknown risks and benefits. Today, we have the benefit of hindsight, as hundreds of people have made thousands of mistakes experimenting with CSR initiatives in every industry imaginable.  Take a minute to read other companies’ CSR reports at the Global Reporting Initiative and you’ll be able to better define your own CSR goals and generate ideas from other programs that worked. Read more >>

BE Profiles Rhythm Superfoods: Challenges and Opportunities in Sustainable Start-ups

Oct 19, 2010   //   by Colin Manuel   //   Company Profiles, Leadership, Operations Management  //  2 Comments

One of BusinessEarth’s goals is to prove that socially and environmentally responsible business is possible and profitable. When we find a company that embodies these principles, we highlight their achievements and challenges so you can apply their lessons to your business. Scott Jensen, co-founder and CEO of Rhythm Superfoods, discusses the challenges of running a sustainable start-up as well as changing consumer behavior toward nutrition

Rhythm staff packages raw kale chipsIf you’re happy with your diet, count yourself lucky. Most of us eat poorly and know it. Our nation faces a massive health crisis and nutrition (or lack thereof) is a core element of the issue. But when we try to eat better, confusion and conflicting advice stops us in our tracks. So what does it take to change course?

The healthy ‘superfoods‘ you need are already at your local grocery store. The challenge is to make it fit your lifestyle. Where some see a problem, others see a business opportunity.

Meet Rhythm Superfoods

What if there was a food that delivered an extraordinary nutritional benefit and was convenient enough to fit into our ordinary and hectic lifestyles? Scott Jensen co-founded Rhythm Superfoods in response to that question.

Read more >>

Does Your Company Really Need a CSR Program?

Oct 1, 2010   //   by Melinda Owens   //   Company Culture, Terminology, Training & Education  //  1 Comment

Unless your company is in the Fortune 500, is a Wal-Mart supplier or vendor or boasts forward-thinking leadership, it probably doesn’t have a corporate social responsibility (CSR) program. But should it?

How Large Companies Profit Responsibly

Many public companies have initiated CSR programs, mostly due to global, investor, and societal pressures. These large companies dedicated vast resources to weave environmental and social impact into their corporate strategies and are now integrating them into their daily activities.

Read more >>


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